How RFID is used in the Real World
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You understand the basics of RFID, but now what do you do with all that knowledge? Here’s a list of how RFID is used in real world applications, so use these ideas to spark your creative juices so you can use RFID in your own …
Staying ahead of the trend with RFID and digital ID
Today’s and tomorrow’s consumers expect to buy what they want anytime, anywhere, wholly on their terms. Understanding how to properly fulfill this evolving, unpredictable channel demand is a key strategic focus in today’s retail market. As a result, apparel and footwear brands and retailers have …
Brand Identity & Protection For Fine Wine Using RFID
Exquisite items that excel in their own domain often face intense demands across the globe. Building such quality products is the key to create a brand identity that sells itself. However, there stand new challenges to protect the brand once a brand receives such recognition. Issues such …
Advancement through technology: Audi cars carrying Avery Dennison Smartrac tags
German premium automaker Audi has deployed an RFID-based system for tracking assembled vehicles at its Hungarian facility. Utilizing Avery Dennison Smartrac’s Dogbone UHF tags, the system provides information about each car’s position in the finishing, storage and shipping processes. This results in reduced labor for …
Etam Group turns to RFID to offer best-in-class consumer experience and boost its sustainability objectives
How the #1 lingerie brand in France has adopted digital ID technologies to drive omnichannel innovation and transparency Today, consumers are discovering brands in new ways, and seeking convenience, transparency, and new experiences to guide their shopping decisions. COVID-19 is accelerating this trend, catapulting consumer …
How RFID changes the sake supply chain
Asahi Sake Brewery Participates in RFID-Based Supply Chain Visualisation Project. The Japanese Ministry of Economy, Trade, and Industry (METI) announced its “Declaration of 100 billion RFID Tags for Convenience Stores” in 2017, with the goal of having the five major convenience store chains attach RFID …
adidas and Smartrac: Smart products that make a hot brand even hotter
When adidas presented Telstar 18, the Official Match Ball for the upcoming 2018 FIFA World Cup Russia in early November 2017, it introduced the first-ever match ball to feature an embedded NFC tag – Smartrac’s Circus Flex. That announcement is the perfect opportunity for Smartrac …
New RAIN RFID Cattle Ear Tag for Animal ID
For animal breeders and livestock owners, RFID-enabled tags provide convenience and reliability – features that Smartrac is taking to a new level with its innovative Cattle Ear Tag using the RAIN RFID (UHF) standard. Offering superior read range through RFID technology, and outstanding ruggedness through …
